Falstaff Voting App

The concept of this progressive web app centers around an elegant and user-friendly look that is closely linked to the print based editorial design.

ROLE

Concepting UX

UI design

Prototyping

COMPANY

Falstaff

CREATION

2020

CHALLENGE

Falstaff required a new digital direction to reflect its reputation in the world of wine, dining and lifestyle. The goal was to design a concept that merged premium editorial content with a modern and engaging user experience.

ROLE

I developed a complete concept design that included UX flows, responsive layouts and editorial UI modules. My focus was on balancing visual storytelling with functional clarity, supporting a rich and flexible content platform.

IMPACT

Although never released, the concept demonstrated how Falstaff could evolve its digital presence. It offered valuable insights into structuring and presenting complex editorial content more effectively.

20+

Screen designs for

desktop and mobile

100+

Icons, UI elements and

design components

6

Interactive user

journeys created

Project Overview  14 Responsive Screens  2 Breakpoints
→ Project Overview → 14 Responsive Screens → 2 Breakpoints
Colours
→ Colours
Mobile
→ Mobile
Mobile
→ Mobile
Falstaff Voting App  Startpage  Desktop
→ Falstaff Voting App → Startpage → Desktop
Falstaff Voting App  Voting  Desktop
→ Falstaff Voting App → Voting → Desktop
Mobile
→ MobileScroll ↓
Mobile
→ MobileScroll ↓
Mobile
→ Mobile
UX/UI Project